For companies looking to scale quickly, we are often asked: Can you make employee communications resonate, rather than getting lost in the noise? In a word: YES.

Success with employee communications includes five key elements. Have a read and let us know what you are seeing in your fast-shifting world:

1. Align with leadership’s objectives.
Even the best communication ideas must be tethered to the business objectives and a leadership-led roadmap. We work with companies to understand their objectives, align those to employees’ work, and identify the best channels for delivery. 

2. Be clear and honest.
Share the real story behind decisions and tie them to the work being requested of your teams. When employees understand what is happening and why it matters—even when the news is tough—trust ratings improve and employee alignment is achieved. 

3. Show up consistently (across all channels). 
Create and maintain a steady stream of updates that employees can rely on. Multiple channels = more chances to land your message. Manage these channels well, ensure message consistency, and commit to a regular cadence of updates on your progress. 

4. Make it a two-way street.
Ask for feedback—both in person and anonymously. Hold Q&A sessions, create safe forums, benchmark employee feedback at least annually, and dedicate as much time as possible to listening. You hired smart people; now listen to what they are saying. When you are done listening, acknowledge what you heard and how you can take action on the input. We like this Harvard Business Review piece on the benefits of active listening.

5. Be human. Even with AI.
Celebrate wins, admit missteps, and enlist your colleagues to help solve complicated business challenges. Authenticity drives connection and keeps people coming back for more.

Ready to level up your employee communications? Let’s connect.